Luxury car company Jaguar Land Rover (JLR) is to create 1,100 new jobs in the West Midlands.

The new workers will build the new Jaguar XF Sportbrake estate car and other models at its Castle Bromwich plant.

JLR has already hired 8,000 new workers in the last two years.

The government welcomed JLR's decision, which is also expected to support thousands of jobs with suppliers in the UK.

"This expansion is a clear demonstration of Jaguar Land Rover's continuing commitment and investment in the UK," said Business Secretary Vince Cable.

New models

JLR reiterated its plan to bring some "40 significant product actions" to the market over a five-year period, with much of the innovation work in design, engineering and technology set to be done in the UK.

"We will continue to invest in new products, develop new technologies and enhance the skills of our employees," said chief executive Ralf Speth.

JLR is enjoying dramatic growth across the world, having recorded a 19% rise in sales during the first half of this year when compared with the same period in 2011.

Mr Speth said he was confident growth would be further boosted by the growth in the carmaker's model range.

"These new models will attract new customers to the brand as we look to expand our global reach and further enhance our position in the market."

UK suppliers

The latest jobs announcement from JLR comes just weeks after the company announced plans to spend an additional £1m with UK suppliers of components for its popular Range Rover Evoque model.

A year earlier, the company awarded contracts worth £2bn to some 40 UK suppliers.

"The UK's North West region is fast becoming a major supply chain hub for the automotive industry," said Paul Dyer, managing director of DHL Supply Chain's automotive services in the UK and Ireland.

Purr-fect

Go to Purr-fect Gift Shop Main Page Click Here

Jaguar Car Club of Victoria Regalia is now available for sale in our Showroom. The range includes shirts, polos, reversible vests, jackets, hats, umbrellas, grille badges, key rings, coffee mugs and much more. Come down to say hello and view the range, we are open Monday to Friday regular business hours and Saturday until 3pm.

If you can’t make it to our showroom you can also order over the phone and we will ship the product directly to you. If you would like to make a phone order please call us on O3 9578 61OO.

How to choose the correct size: Measure around your chest at the widest point, sizing is standard, if in doubt go up a size and if the garment does not fit we will happily replace the un-worn product. Purr-fect.

Apparel Measurements:

S = 118 cm

M = 124 cm

L = 130 cm

XL = 136 cm

2XL = 142 cm

3XL = 148 cm

We look forward to seeing you soon.

This video of the F-TYPE at Goodwood Festival of Speed 2012 gives us an exhilarating preview of the roar of the most driver focused sports car Jaguar have ever produced. We love the note at lift off and on the down changes. Purr-fect.

Sir Stirling Moss and Norman Dewis driving the legendary C-TYPE up the hill at last weekends Goodwood Festival of Speed. Purr-fect.

Jaguar F-Type - Sneaky Arrival at Goodwood Festival of Speed

Jaguar has been announced as the top manufacturer in the J.D Power and Associates/What Car? 2012 UK Vehicle Ownership Satisfaction Study (VOSS).

After an average of two years ownership, every aspect of driver satisfaction and vehicle ownership was tested, from performance, design and quality to reliability, cost and economy.

With Jaguar finishing third in 2011, the 2012 result marks the culmination of a steady rise in owner satisfaction. The study was based on evaluations of nearly 18,000 vehicle owners in the United Kingdom, making it the most comprehensive of its kind. Purr-fect.

Brescia, 17th May 2012.

60 years after they tackled the 1952 Mille Miglia in a C-type Jaguar equipped with a prototype disc-brake system, Sir Stirling Moss and his co-driver, Norman Dewis, today recreated history by taking the start of the 2012 event, now the world's most prestigious regularity rally.

Once again, the pair were behind the wheel of a Jaguar C-type, this car being chassis XKC 005 - the very car which, later in 1952, Sir Stirling Moss drove to victory in a sports car race in Reims thereby recording the first ever competition win for a disc braked car.

Just as they did in 1952, Moss and Dewis started this year's Mille Miglia from beside rather than on the start ramp - as 60 years ago Moss was concerned about the danger of grounding out the C-type - before completing a parade lap around Brescia behind a police escort.

The participation of Sir Stirling Moss and Norman Dewis - then Jaguar's chief development engineer - in the 1952 Mille Miglia represented the first competitive endurance test for the prototype disc-brake system. The C-type certainly caused a stir at scrutineering that year as officials had to be convinced that the disc-brakes were, in fact, brakes at all, and though the pair were forced to retire the car with steering damage, the escapade proved the worth of disc brakes. Following Sir Stirling Moss' later win at Reims, in 1953 disc-braked C-types finished first, second and fourth at Le Mans marking another vital step in the development of the technology by Jaguar for wide-scale automotive use.

Remembering the 1952 Mille Miglia Sir Stirling Moss said: "The disc brakes were incredible. Whereas the Ferrari and Mercedes could all brake once pretty well and then overheat, the Jaguar could repeatedly stop later and faster over and over again, and the Mille Miglia was the ultimate real world test. It was a joint idea between the team - where could we go, on the road, at racing speeds over a thousand miles - and we said if it can do this, then we will have a production brake that we can make available."

Norman Dewis also remembers the questions over the brakes well: "We got called into the scrutineers, and they're looking around the car until they call us over and of course with the wire wheel you can clearly see behind the wheel, and the man says 'Where is the brake? This car has no brakes!' And I had to say 'No, this is a new brake', and we had to show them that they worked by jacking the car up and taking the wheel off to demonstrate. They were so interested."

Following the parade lap by Moss and Dewis, the C-type XKC 005 joined the other five Jaguar Heritage Racing entries in this year's Mille Miglia to take the start of the event with its official crew. The additional five Jaguar Heritage Racing entries include two more C-types (XKC 018, first owned by Juan Manual Fangio, and XKC 045), a Mk VII saloon, and both roadster and fixed-head examples of the XK 120.

Following the six Jaguar Heritage Racing entries on the 2012 Mille Miglia will be support teams in the latest examples of the Jaguar range: XF, XJ and XKR-S - each of them models that have resulted from the same ethos of engineering and design innovation that was epitomised by the efforts of Moss and Dewis 60 years ago.

The 2012 Mille Miglia is the first competitive team outing for the Jaguar Heritage Racing programme which, later this year, will also see works-backed C- and D-types race competitively for the first time since 1956 at both the Nürburgring Oldtimer Grand Prix and the Goodwood Revival.

The 2012 Mille Miglia Jaguar Heritage Racing works-entry comprises:

- C-type (chassis: XKC 005, registration: MDU 212)

- C-type (chassis: XKC 018, registration: 70 XVK)

- C-type (chassis: XKC 045, registration: NDU 289 )

- Mk VII (registration: LHP 5)

- XK 120 OTS (registration: OOF 748)

- XK 120 fixed-head (registration: LWK 707)

BBC's the 5th Gear looks at Zymol wax with the world's best car cleaner.

The Zymol Hand Crafted system contains natural washing, cleaning and feeding products.

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Former Olympian and Jaguar Academy of Sport Ambassador, Colin Jackson experiences the stunning new XJ Supersport Sport and Speed pack with professional racing driver and Jaguar Pro-Driver Paul O'Neil. Together they test the XJ to it's 174mph top speed at Jaguar's private testing facility in Warwickshire

We are proud to add Zymol Automotive Enhancement Systems to the Purr-fect Gift Shop. The Zymol Hand Crafted system contains natural washing, cleaning and feeding products.

View Our Zymol Range Click Here

All Zymol paste waxes are hand crafted from a carriage maker’s formula developed in the German town of Bischofsheim in the late 1800s. Though the original formula was based on animal products, it has been updated through research and engineering to be the entirely plant based product it is today.

Zymol uses nutritive oils to replace the oils originally found in your car’s finish without the use of harsh chemicals or abrasives.

Zymol products are safe for all paint finishes, including new clear coats, acrylic, urethane and classic lacquers. Zymol Hand Crafted waxes have a Carnauba content of 37-79% by volume – 5-10 times the industry standard. Zymol only uses Brazilian No. 1 Yellow and rare No. 1 White Carnauba, the highest grade available. This gives both greater protection and increased depth of shine compared with run of the mill car care products.

Zymol waxes are an enzyme mixture until they are applied to your car. With air as the catalyst, Zymol becomes a ‘wax’ and starts the bonding process to your cars surface.

Zymol wax is very easy to apply and remove and will not leave any white residue or build-up along seams or crevices.

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